Reach 400 Capital Equipment Dealers and Wholesalers with Machinery Dealers National Association

Members include machinery dealers, auctioneers, and equipment appraisers—typically owners, executives or sales professionals at firms that buy and sell used metalworking equipment and other capital machinery. The Machinery Dealers National Association (MDNA) is a nonprofit trade association representing dealers, auctioneers, and appraisers of used capital machinery and equipment worldwide — roughly 400 member firms globally. Founded in 1941, MDNA enforces a strict code of ethics for its members and provides tools such as its “MDNA Locator,” a buyers guide, professional directories, and educational resources. For media buyers or advertisers, MDNA offers access to a highly targeted audience of industrial‑equipment professionals and decision‑makers with real purchasing power and strong industry trust — making it a valuable niche channel for B2B outreach in the used machinery and industrial equipment market.