Reach 50,000 Self-Employed Business Professionals with National Association for the Self-Employed

Members include self-employed entrepreneurs and micro-business owners who operate roughly 200,000 small businesses across the U.S., spanning industries such as construction, food service, apparel manufacturing, retail, law, and accounting. These members are typically sole proprietors or owners of very small firms working from home or small offices, making them a diverse audience of hands-on decision-makers who directly purchase tools, services, and resources to run and grow their businesses. National Association for the Self-Employed (NASE) is a U.S.-based nonprofit, nonpartisan trade association founded in 1981 that represents self-employed individuals and micro‑businesses (typically fewer than 10 employees). It serves a community of hundreds of thousands of entrepreneurs nationwide, offering tax/finance/legal guidance, discounted health and business‑related services, grants and scholarships, and a collective voice in Washington on issues affecting small business. For advertisers and media buyers, NASE represents a highly targeted audience of independent professionals and small business owners — a group with entrepreneurial drive, purchasing power, and regular exposure to business services — making it a valuable niche audience for sponsorships or B2B promotions.