Reach 72,000 Produce and Food Service Industry Professionals with International Fresh Produce Association

Members include executives and decision-makers from companies across the fresh produce and floral industry — including growers, shippers, importers/exporters, wholesalers, retailers, packers, and service providers — holding titles such as CEO, VP of Produce, Supply Chain Director, Head of Retail Sourcing, or Food Safety Manager and working for packaging firms, logistics providers, supermarket chains and global produce exporters. The International Fresh Produce Association (IFPA) is a global trade organization dedicated to serving the entire fresh produce and floral supply chain. Formed by the merger of the Produce Marketing Association and United Fresh Produce Association, IFPA advocates for the interests of growers, distributors, retailers, and related stakeholders. Membership spans thousands of firms whose daily operations and purchasing decisions make IFPA a high‑value, niche audience for advertisers seeking deep engagement with key decision‑makers in the produce and floral sectors.